This is the Frequently Asked Questions that go along with your Amazon style Working Backwards Press Release. Below are some starter questions.
Who is your customer?
Our customers are founders with a collaborative mindset, initially those who are Web3 natives. They seek fairness and collaboration within their teams and prefer co-ownership over traditional hierarchical structures. They value altruism and want to build a cooperative environment.
How will this make your customer’s life significantly better? Solve their pain point?
Founders will benefit from an easy-to-use and transparent system for compensating their teams, eliminating the complexities of salary negotiations and the rigidity of traditional equity packages. This tool optimizes the organization’s financial runway, allowing it to maximize resources and maintain team satisfaction. Contributors no longer need to negotiate salaries. Instead, they submit proposals that the team votes on, ensuring transparency and equitable distribution. By receiving monthly ownership rewards and participating in peer-to-peer assessments for measuring value, contributors gain autonomy and motivation.
Collabberry creates a collaborative environment where founders and contributors are now aligned better.
Why is this a problem that needs to be solved right now?
As more people start new ventures, there's an urgent need for a system that ensures fair distribution of ownership. Attracting talent is challenging without the ability to offer competitive salaries.
What might disappoint the customer?
Customers might find the admin work heavy, particularly when managing proposals. There could be a lack of team engagement in performing peer-to-peer assessments. Bad assessments and conflicts arising are also potential disappointments.
How will the customer discover or find our product?
Customers will discover Collabberry through word of mouth, direct outreach, Twitter, Web3 conferences, and the RnDAO network. We will actively promote it within these communities.
How will you measure success?
Success will be measured by the number of teams using Collabberry, and the health of those teams. We’ll measure statistics such as team growth, the amount of distributed team points, funds in safes, regularity of usage, and retention rate of contributors.
How does this integrate with existing product features?
Collabberry integrates with several existing tools and platforms, including JIRA, Trelo, Notion for project management; Discord for communication; GitHub for tracking issues, bounties, tasks, and commits; Crew3 / Zealy for team collaboration; Snapshot & Tally for proposal management; and treasury management tools. It also integrates with Pattern for legal and contract management.
What is your rollout plan beyond the home market?
Beyond the initial market, we plan to extend Collabberry to online startups not necessarily in Web3, targeting technically literate founders who seek innovative compensation solutions.
What is the most contentious aspect of your product? (What sparks the most intense debate?
The role of peer-to-peer assessment sparks the most debate. While P2P assessment can provide a decentralized measurements of value, there is skepticism about its objectivity.
What are the key milestones in your roadmap:
| | Milestone/Feature Description | Priority | Size Guess (S, M, L, XL) | | --- | --- | --- | --- | | 1 | Onchain TP | | S | | 2 | TP & FIAT split management | | M | | 3 | P2P Assessment Flow | | L | | 4 | Admin dashboard and manager | | L | | 5 | Market Rate suggestions based on complex roles | | L | | 6 | Bounty Platform for Supporters | | L | | 7 | | | | | 8 | | | | | 9 | | | | | 10 | | | | | 11 | | | | | 12 | | | | | 13 | | | |