PR | Notion

Title:

Collabberry announces a tool to enable early-stage teams to distribute compensation and measure value fairly in the team.

Subtitle:

The Compensation Model Empowering Collaboration

Intro Paragraph:

[Provide a crisp 3-4 sentences that reiterate and expand on the title with a little more detail on the customers served and what is being launched.]

Collabberry is proud to introduce a tool designed for early-stage teams to fairly distribute compensation and measure value within their teams. This tool addresses the challenges faced by founders and contributors in startups, offering a seamless solution for decentralized compensation and dynamic value assessment.

Customer Problems:

[Lay out the top 3-4 (max) problems for the customers your product or service is intended to serve.]

We’re going to explore the problem from both the perspectives of the founders and the contributors.

Founders Perspective: Founders struggle to attracting and retaining a highly productive and motivated team when they are not able to offer competitive salaries. On the other hand, balancing team satisfaction and maximizing the runway is crucial for the success of an early-stage project. Co-ownership is a step forward towards a more motivated team, even when the monetary compensation is not competitive to the market. However, an early-stage team, requires a dynamic environment in order to be able to achieve their milestones and engage contributors easily, and outdated equity packages add a lot of admin work and complexity to the process.
Contributor Perspective: Contributors often struggle to negotiate their compensation, especially when it comes to an early-stage project with limited resources - then they need to negotiate both monetary and ownership compensation packages. In many cases this introduces unfairness, as it is not a skill that many people have, especially considering different roles team members have. The lack of transparency on the distribution of ownership and funds creates a hierarchical environment, in which Contributors lack autonomy and feel demotivated. Contributors want to get out of the paradigm of employer-employee and need a framework for transparently measuring value, as well as visibility of the organization’s finances and ownership shares.

Solution:

[Describe how your product/service elegantly solves the problem. Give a brief overview of how it works, and then go through and talk about how it solves each problem you listed above.]

Founder Perspective: Collabberry provides a tool for compensation based on ownership (Team Points (TP)) and monetary. The tool addresses the dynamic environment of a startup, by allowing minting and distribution of ownership on a monthly basis. On the other hand, the tool optimizes the runway by introducing Minimum Viable Salary (MVS) - the minimum amount of monetary compensation a contributor needs in order to be financially relaxed. The rest of the compensation is distributed in Team Points, aligning the incentives of the founder and contributor.
Contributor Perspective: Contributors don’t need to negotiate their salaries anymore. They provide a proposal to the team, with their Market Rate, Roles and Responsibilities, Committed Time and MVS. The team votes on that proposal and decides whether to accept the contributor or not. On the other hand, the fact that the contributor gets monthly reward in ownership, and engages actively in the measurement of value, by performing peer to peer assessments, gives the feeling of autonomy and creates an environment for a more self-determined team. Collabberry’s model is entirely transparent, which doesn’t give space for unfairness and doubt.

Leader’s Quote:

[Pick a leader in your company and make up a quote that talks about why the company decided to tackle this problem and (at a high-level) how the solution solves it.]